"Another World Championship is possible"
the heart (not the head) in football

Football is a great, popular sport: Champions, coachers, teams impassion and inflame. Firms fight with billions to gain the image of footballers and teams. The signature of a football player, his face and the team's name make sales increase.

But what do they sell?
Millions of clothes and accessories, sport shoes, balls and products of all sorts which, too often are fabricated in inhuman conditions, with never-ending working hours, with starving wages and child labour.
Just an example: the cost for a pair of sport shoes affects only 0,4%, while the expenses for advertising and sponsors are twenty times higher, 8,5%.
The purchases of big labels for promotions are enormous, we only need to think that every day, to wear a hat, a golf champion like Tiger Woods receives 48 thousand dollars while the person who made it receives 2.To honour a great sport means to not close the eyes in front of all this, but to make an effort so that dignity in work, children's rights and a dignous stile of life are guaranteed and respected.
At the same time an effort in ethic promotion in the world of sport and a major responsibility towards consumes is needed more and more.In the whole world, in the last years sensitisation and accusation initiatives are developing to say "enough" to sport item production in violation of fundamental rights.On this front organizations as the Global March Against Child Labour against child exploitation and as the Clean Clothes Campaign are involved; initiatives as the Fair Trade e. v. and Transfair Italia for the production of a fair football, or as the OtherFootball, a price given to those who stood out for their support towards solidarity and ethics in the world of sports.
These and other initiatives still have only one big declared goal: peoples dignity and integrity before interests and profits.An objective, which is linked to the Italian battles for working defence and stability, against free trade market, for the encreasement of working rights in society, included the right of citizenship for everyone.The spread mobilisation lead, in 1996, FIFA to define an arrangement with ICFTU and with ITGLWF for the adoption of a behavioural code to extend to firms producing balls and sport items under it's authorization

Relevant aspects of the "FIFA Code"
Express appeal to fundamental conventions of the International Work Organization (minimum age to begin to work, ban for forced work and slavness, no discrimination in occupation, freedom of association and collective negotiation);
· Obligation to give fair wages
· 48 working hours per week;
· Application of the code by the entire suppliers chain of licenciated;
· Obligation for suppliers to give access to working places to qualificated inspectors.
This code was never signed by FIFA for the resistence of big producing companies and of the sport items worldwide producing Federation.
Even if some enhancement on social prescriptions and licence arrangements was made in the last years, two are the relevant points of 1996 code which were inapplicated: the obligation for firms to give fair wages and the obligation to submit themselves to inspective mechanisms.
For this reason the World Championship of 2002 must be a real occasion to clean sport items of ponsor and authorized labels from exploitation, women and children slaveness.

Objective of the campaignthe campaign:
"another world championship is possible"
has in common with other campaigns, as the Global March Against Child Labour, a fundamental goal: make FIFA apply, by granting it's licences and accepting it's sponsors, the principles contained in the Behavioural Code of 1996. It also gives particular attention to the requests of the working world, urging the concrete involvement of the producing industries, sponsors and authorizations, to the sport event, to operate respecting the fundamental human rights and press the world of sport to take measures for the conditions and rights of workers.